by Elizabeth Kissling | Apr 22, 2010 | Birth Control, Disposable menstrual products, Menstruation, New Research, Pharmaceutical
So here’s an odd little study: when women are given a choice between oral contraceptives and the contraceptive vaginal ring, what characteristic is most highly correlated with a slightly greater interest in using the vaginal ring? If you said “tampon...
by Elizabeth Kissling | Apr 19, 2010 | Disposable menstrual products, Menstruation
Is it wrong that I like this ad because it makes men look foolish for fearing tampons? It’s not that I mean to endorse mocking men as a class, it’s just that unlike the Kotex “Ridiculous” ad, this new ad frames something other than menstruation...
by Elizabeth Kissling | Mar 21, 2010 | Advertising, Disposable menstrual products, FemCare, Humor, Internet, Media, Menstruation
Over the last week, I thought I had participated in enough discussions of Kotex’s new “Break the Cycle” campaign; we had a lengthy discussion here at re:Cycling, and I’ve joined in the comments at several other ladyblogs, as have my...
by Elizabeth Kissling | Mar 16, 2010 | Advertising, Anatomy, Disposable menstrual products, FemCare, Girls, Menstruation
This week, Kotex is launching a new campaign “that aims to encourage women to talk candidly and without embarrassment about periods and vaginal care”. Research statistics from the brand indicate that “vaginally-aware women” are more likely to...
by Elizabeth Kissling | Feb 23, 2010 | Advertising, FemCare, Humor, Language, Menstruation
So last week (and yesterday on Twitter) I was griping about missing out on the panel discussion “That Not So Fresh Feeling: Marketing Embarrassing Products To Women” at HousingWorks in New York. Muchas gracias to Jessica Grose of Double X for taking video and...
