by Elizabeth Kissling | Apr 18, 2010 | Advertising, Disposable menstrual products, magazines, Menstruation
The latest magazine ad for Always pads (pictured at right) reads, “97% of women who tried Always Infinity said they’d recommend it to their friends.” Smaller print notes that these data are from a survey at Always.com — suggesting a...
by Elizabeth Kissling | Apr 14, 2010 | Advertising, Celebrities, Disposable menstrual products, Internet, Menstruation
U by Kotex, which launched last month in the US, has started the next phase of the campaign featuring reality television stars the Kardashian sisters, Kim and Khloe. I’ve seen two press releases about this so far today. The sisters and their mother, Kris Jenner,...
by Elizabeth Kissling | Apr 2, 2010 | Advertising, Disposable menstrual products, magazines, Menstruation
One of my Women’s & Gender Studies graduates, who is now pursuing a Ph.D. in Gender & Sexuality Studies, recently sent me this Kotex ad from last fall. (She received it from one of her students — don’t you love how that chain works?) This ad...
by Elizabeth Kissling | Mar 21, 2010 | Advertising, Disposable menstrual products, FemCare, Humor, Internet, Media, Menstruation
Over the last week, I thought I had participated in enough discussions of Kotex’s new “Break the Cycle” campaign; we had a lengthy discussion here at re:Cycling, and I’ve joined in the comments at several other ladyblogs, as have my...
by Elizabeth Kissling | Mar 18, 2010 | Advertising, FemCare, Language, Menstruation, Reusable menstrual products
Or coochie, or bajingo, or vajayjay, or any other term for female genitalia. The big news in U.S. femcare this week is the launch of Kotex’s new “Break the Cycle” campaign, and the refusal of American television to air commercials that use the word...