by Elizabeth Kissling | Mar 21, 2010 | Advertising, Disposable menstrual products, FemCare, Humor, Internet, Media, Menstruation
Over the last week, I thought I had participated in enough discussions of Kotex’s new “Break the Cycle” campaign; we had a lengthy discussion here at re:Cycling, and I’ve joined in the comments at several other ladyblogs, as have my...
by Elizabeth Kissling | Mar 18, 2010 | Advertising, FemCare, Language, Menstruation, Reusable menstrual products
Or coochie, or bajingo, or vajayjay, or any other term for female genitalia. The big news in U.S. femcare this week is the launch of Kotex’s new “Break the Cycle” campaign, and the refusal of American television to air commercials that use the word...
by Elizabeth Kissling | Mar 17, 2010 | Advertising, Disposable menstrual products, FemCare, magazines, Menstruation
In the ongoing femcare arms race, manufacturers compete to promote the latest technology in menstrual wear. We’ve seen LeakLock®, Four Walled Protection®, Built-in Backup® Skirt, Clean SorbTM Cover (I am not making this up, to borrow an old line from Dave...
by Elizabeth Kissling | Mar 16, 2010 | Advertising, Anatomy, Disposable menstrual products, FemCare, Girls, Menstruation
This week, Kotex is launching a new campaign “that aims to encourage women to talk candidly and without embarrassment about periods and vaginal care”. Research statistics from the brand indicate that “vaginally-aware women” are more likely to...
by Elizabeth Kissling | Mar 15, 2010 | Activism, Advertising, FemCare, Men, Menstruation
Frequent re:Cycling contributor David Linton was profiled last week in The Online Rocket, the student newspaper of Slippery Rock University. Professor Linton gave a talk on campus about the role of men in advertising for menstrual...
by Giovanna Chesler | Mar 12, 2010 | Amenorrhea, Dysmenorrhea, Film, Health Care, Independent Film, Menarche, Menstruation
(This post also published at the blog g6pix.) I’ll try not to sound too fan-girlish here as I write about the documentary Scrambled: A Journey through PCOS by Randi Cecchine, but admittedly, it is a difficult task. For in this film, which chronicles Cecchine’s...
