by Elizabeth Kissling | Nov 2, 2009 | Advertising, FemCare, magazines
Just when you think femcare ads can’t get any sillier . . . the new Always “Infinity” pad promises to “pull its own disappearing act”. Hmm . . . don’t we want pads to STAY where we PUT them?! Oh, it’s the “fluid”...
by Chris Bobel | Oct 30, 2009 | Activism, Humor, magazines, Media, Menstruation
Them was fightin’ words. re:Cycling readers (thanks!) already know about Redbook‘s dimwitted “snub” of the soon-to-be released FLOW: The Cultural History of Menstruation: You welcome it, bemoan it, or just live with it. However you feel about...
by Chris Bobel | Oct 28, 2009 | Activism, Advertising, FemCare, Internet, Men, Menstruation
I don’t know how it happened, but somehow, I missed the viral web-based marketing campaign “Men with Cramps” launched in 2006 by Dandelion for P&G’s ThermaCare. (Dandelion, by the way, calls themselves a “brand-sponsored storytelling company”. I. Am....
by Elizabeth Kissling | Oct 16, 2009 | FemCare, Internet
Proctor and Gamble has just launched a new internet campaign in Singapore for their menstrual pads. The flash-heavy website tells why girls are Happy It’s Here : Happy, confident, and loving life. You know what you want and where you want to go next. You feel...
by Giovanna Chesler | Oct 14, 2009 | Film, Girls, Independent Film, Menarche
The third film in the Blood on Screen series is Camille Holder Brown’s award winning A Period Piece (2005). I know of at least two other films and one sculptural artwork that use this title. Yet despite the ubiquitous pun, each work has an equally clever take on the...
by Elizabeth Kissling | Oct 13, 2009 | Communication, FemCare, Menstruation, Television
Guest Post by Heather Dillaway, Wayne State University Trying to find a reason to stay up late this past Saturday night, I found myself watching Saturday Night Live for a few minutes. Unfortunately I tuned in right before a skit called “Tampax to the Max,” a skit...