by Elizabeth Kissling | Jun 8, 2010 | Advertising, Celebrities, Disposable menstrual products, Menstruation
Is it just me, or is Tampax’s “Outsmart Mother Nature” campaign wearing a little thin? These two ads, from the June, 2010, edition of a ladymag, seem lackluster. Visually, they’re just not easy to read. Serena burns a hole into Mother...
by Elizabeth Kissling | May 24, 2010 | Advertising, Disposable menstrual products, FemCare, Menstruation
This ad for Lifestyle stretch fit menstrual pads is actually a sticker placed over the drain in sinks of public restrooms. There are no flowers, no gauzy white dresses or white spandex pants, and it demonstrates the key features of the product, such as adaptable fit...
by Elizabeth Kissling | May 17, 2010 | Advertising, Disposable menstrual products
Apparently Max le Tampax is all stressed out about heading off to the Tampon Academy, where he’ll learn all about freshness and vaginal awareness and how to be empowerful to women. Something like that, anyway. I don’t speak French, so I’d welcome a...
by Elizabeth Kissling | May 5, 2010 | Advertising, Disposable menstrual products, Internet, Menstruation
Guest Post by Nicole Luna, Marymount Manhattan College Elizabeth Kissling’s March 16 post on the launch of the U by Kotex campaign and the comments that followed touched on the implications of the “new” Kotex products and their accompanying empowerment crusade....
by Elizabeth Kissling | Apr 22, 2010 | Birth Control, Disposable menstrual products, Menstruation, New Research, Pharmaceutical
So here’s an odd little study: when women are given a choice between oral contraceptives and the contraceptive vaginal ring, what characteristic is most highly correlated with a slightly greater interest in using the vaginal ring? If you said “tampon...
