by Elizabeth Kissling | Aug 30, 2011 | Disposable menstrual products, Humor
Humorous tampon marketing of the kind we’ll probably never see in the U.S. [My apologies — I’ve lost track of the original source.] Thanks to reader NakedThoughts for providing a link to Red Wombat Studio, the creator of this idealistic tampon...
by Elizabeth Kissling | Aug 16, 2011 | Advertising, Disposable menstrual products, Menstruation
Slip on stilettos and zip up those skinny jeans. Because there’s nothing so comfortable to a menstruating woman as skin-tight pants, right? At least they’re not white pants. It is interesting that for one line of products, Kotex is mocking the usual tropes...
by Elizabeth Kissling | Aug 12, 2011 | Advertising, Disposable menstrual products, Media, New Research
Remember back in February when I made fun of Tampax for explicitly comparing their Tampax Pearl to U by Kotex in their newest print ads? Such direct comparison to the competitor’s product is not a trendy marketing strategy; it hearkens back to the days when...
by Elizabeth Kissling | Aug 10, 2011 | Activism, Advertising, Disposable menstrual products, FemCare, Internet, Menstruation
Editor’s note, August 10, 2011: Procter & Gamble has responded that this video was NOT produced or commissioned by them, and is in fact a spoof. While it is still offensive and worthy of criticism as such and your comments are welcome here, please do not...
by Elizabeth Kissling | Mar 10, 2011 | Advertising, Disposable menstrual products, magazines, Media
Kotex still wants us to “break the cycle“. But every time I see these ads, I think of Chella Quint‘s message to Kotex: We’re only gonna stop feeling the shame when we take ownership of our periods. And we’re taking it back from you, dude. So you...
by David Linton | Mar 3, 2011 | Advertising, Disposable menstrual products, FemCare, Language, Literature, Menstruation
In the late 1920s, at the peak of the Flapper Era, a series of Kotex ads made extravagant use of images of attractive young women in couture outfits in sophisticated settings. The most intriguing and subtle ad in the series was published in 1929. It shows two slender...
