by David Linton | Aug 6, 2012 | Books, Humor, Media, Menopause
Hallmark greeting cards and related trinkets have long exemplified wholesome, up-tempo, Norman Rockwell-styled sentimentality, often packaged in clichéd verses and trite images of puppies, kittens, flowers, babies, sunsets and other references guaranteed to elicit a...
by David Linton | Jul 17, 2012 | Advertising, Disposable menstrual products, Internet
Having crafted a social media campaign to create brand consciousness and loyalty in young girls with its cartoon character, Kita, Kimberly-Clark’s ad agency in Israel, Smoyz, has come up with another campaign aimed at a somewhat older demographic. Once again...
by David Linton | Jun 19, 2012 | Advertising, Disposable menstrual products, FemCare, Menstruation, Sex
Some months ago we published a piece titled “Menstrual Sex: the Last Taboo in Advertising?” It was an analysis of a magazine ad for Softcups, a disposable menstrual collection cup, and it generated some interesting feedback. Some reader took exception to...
by David Linton | May 22, 2012 | Advertising, Disposable menstrual products, FemCare, Girls, Internet
Scary Little Menstruating Girl [note: Although re:Cycling has an international audience, the following post is written from the perspective of an North American consumer.] As is well known, cultural practices and attitudes regarding menstruation vary widely from place...
by David Linton | May 8, 2012 | Communication, magazines, Media, Menstruation
Our recent Weekend Links post referred to a cheesy piece in Cosmopolitan magazine about stupid and offensive remarks that have been said to women by their ob/gyn. At about the same time, Redbook‘s May 2012, issue had an article by another ob/gyn, Dr. Hilda...