by Laura Wershler | Jan 7, 2010 | Disposable menstrual products, Menstruation
I love Terry O’Reilly’s take on advertising and enjoy listening to his program The Age of Persusion on CBC radio whenever I get the opportunity, usually catching it by chance as I did this past Monday morning. This episode, Marketing the...
by Laura Wershler | Aug 2, 2011 | Activism, Advertising, Anatomy, Communication, FemCare, Language, Media
If a product manufacturer or its advertising company, or both, cannot figure out which part of the female body their new line of feminine hygiene products can be used for, then both are in big trouble. There has been much hoopla over the recently launched Summer’s...