Blog of the Society for Menstrual Cycle Research

Talking Back to Tampon Marketing

February 23rd, 2010 by Elizabeth Kissling

So last week (and yesterday on Twitter) I was griping about missing out on the panel discussion “That Not So Fresh Feeling: Marketing Embarrassing Products To Women” at HousingWorks in New York. Muchas gracias to Jessica Grose of Double X for taking video and posting them online. This one features all four panelists – Allison Silverman, Susan Kim, Sarah Haskins, and moderator Hanna Rosin. Allison Silverman comments about aspirational tampon ads: “I was struck by all the horseback riding. Things I would never, ever want to do when I was menstruating. I was surprised there was no person comfortably reading a book.”


More video available at Double X.

ETA 02/24/10: There’s additional commentary from some who attended the event at Jezebel and at The Pursuit of Harpyness.

  

One Response to “Talking Back to Tampon Marketing”

  1. [...] to eliminate some of this shame. For further views of tampon marketing in modern society, check out this video from a conference on Tampon [...]

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